KRAKEN TEAM
The People Behind
Kraken Baits®
1
Kraken Baits® has always been more than just a brand.
1
Over the years, many people have
been part of this journey.
1
Some helped shape the recipes.
1
Others helped shape the brand.
1
And some simply stood by my
side when it mattered most.
1
A few chose to remain out of the spotlight.
1
The Founder
Atanas Hadzhidimov
Founder of Kraken Baits® and creator of the Armageddon, Black Ocean and Jungle Spirit bait ranges.
The philosophy behind Kraken Baits® is built on more than three decades of angling, thousands of hours on the bank and an endless pursuit of better bait.
1
1
The Team
1
Andon Haralambov
One of the people who stood by my side during the most important years in the development of Kraken Baits®.
Together, we shared hundreds of days and nights on the bank, testing bait, developing ideas and pursuing carp that remain unforgettable to this day.
His contribution cannot be measured solely in the carp we caught, but in the experiences, lessons and memories that helped shape Kraken Baits® into what it is today.
1
Ahmed Ahmedov
One of the people who put Kraken Baits® to the test on waters where results are earned, not given.
His experience on some of the most challenging waters in Romania and Hungary, combined with years of observation and dedication, played
an important role in the development
of the Armageddon range.
The results he achieved helped transform an idea into a proven food bait concept
for big carp.
1
Hristo Dimitrov
Hristo joined Kraken Baits® relatively recently, but quickly became someone
I can rely on both on and off the bank.
We share the same approach to angling, bait and the attention to detail that often makes the difference between a good result and an exceptional one.
Today, Hristo plays an important role
in the development of Kraken Baits®, contributing through real-world testing, valuable observations and honest feedback gathered from the waters where he spends countless hours every year.
1
Steliyan Todorov
Stelian joined Kraken Baits® relatively recently, but quickly became one of the people who share our philosophy of angling and bait development.
Today, he plays an active role in both product testing and the filming of the projects that document the Kraken Baits® journey across the waters of Europe.
Part of the team both on the bank
and behind the camera.
1
Синан Адилов
Sinan and I have known each other for several years, brought together by a shared passion for angling and a constant drive to find better solutions on the bank.
Today, he is part of the Kraken Baits® testing team, regularly putting our baits up against some of the most established brands in the industry and proving their effectiveness where results matter most.
His observations, catches and honest feedback play an important role in the ongoing development and refinement
of our products.
1
Мартин Ангелов
Martin is one of those people who never stop looking for better solutions.
His forward-thinking mindset and attention to detail have made him a valuable part of the Kraken Baits® team.
Today, he plays an active role in testing our baits under real angling conditions, while his observations, ideas and feedback contribute to the development of future products and the direction of the brand.
1
Александър Александров
Alexander is one of the people who hold a special place in the history of Kraken Baits®.
He was the first person outside my close circle of friends to place his trust in me and in the bait I had created. At that time, there was no brand, no website and no collection of trophy carp photos. There was only a recipe and an idea.
Without knowing me personally and without having any information about the bait itself, Alexander decided to give it a chance.
In 2019, he began using Armageddon on Lake Pelagichevo, where the range recorded its first carp over 20 kilograms from a European water.
That result was far more than just a captured fish. It was proof that the concept worked beyond my own rods.
Today, Alexander remains one of the people helping to build confidence in Kraken Baits® through real angling, real results and a belief in the idea from the very beginning.
1
These are only some of the people behind Kraken Baits®.
1
Over the years, dozens of anglers have contributed to the development of our
baits through real-world testing, valuable observations and honest feedback from waters across Bulgaria and Europe.
Their contribution is an important part of the story behind Kraken Baits®.
1
We are grateful to every
one of them.
